- We completely reworked our website in late August and early September, making it cleaner, simpler, and with a more logical flow. Based on various indicators, we believe the new design is working better. For instance, Google Analytics (see Roger's post on Analytics) are telling us that: our pageviews per visit have increased from about 3 in August to over 4.5 in October; and in August 50% of visitors stayed less than 10 seconds and 30% more than a minute; in October, 45% stayed less than 10 seconds and 33% more than a minute. In other words, visitors spending more time and seeing more of the site than before. Hopefully, this translates into better understanding of our products.
- We created a special web page with brief usage examples. This page seems to work pretty well, because 87% of those that visit the page move further into the site.
This is a continuing effort and if you have any constructive criticism, I'd love to hear it.